Leading the Way

Case Study

in RV Marketing Strategy



of adults in the U.S. use YouTube


of YouTube viewers bought from a brand after seeing it on YouTube


of video marketers who say video, in general, gives them a good return of their investment

SOURCE: The State of Video Marketing 2021 (www.wyzowl.com) and Hootsuite blog (www.blog.hootsuite.com/youtube-stats-marketers )


Project Overview

A decline in production rates, due to pandemic-induced disruptions has left many RV Dealerships with limited inventory /limited SHOWability. However, the market is anticipated to reach USD 35.7 billion by 2026 at a CAGR of about 5% during the forecast period (2021-2026)

Most RV Dealerships are still using traditional marketing strategies that were developed way be when… and are not reaching or generating sales leads efficiently or effectively. Nor are they adequately prepared to successfully market the 2022 arrivals or anticipated increase in sales.

Statistics show that investing in Video /YouTube marketing will increase visibility and lead generation compared to those who do not use it.

 “If your RV Dealership isn’t investing in Video and utilizing YouTube in your marketing strategy . . .  You are missing a sale.”

Carla Sellers

Founder of the RV Media Expert

Our Clients

As an RV dealer, our client’s passion is to place people in the RV of their dreams, so they can enjoy the beauty of the outdoors without sacrificing comfort.

Their video and social media strategist must understand RVs, know the jargon, love the outdoors, are experienced campers and LOVE, LOVE, LOVE RV shopping.

We’d say we fill those shoes!

You’ll find that:


our expertise in videos, YouTube and social media,


our outdoor adventures and experience in camping,


We. Are. Your. Next. Customer, and


our Love for camping,

sets us apart from the one-size-fits-all social media marketing managers.

Say Hello !